How To Build A High Converting Solar Energy Landing Page

How To Build A High Converting Solar Energy Landing Page

Why do you need a ‘Landing Page’? If you’ve ever thought about starting a marketing campaign for your solar energy business, then you’ve thought about landing pages.  And if you haven’t, well… you should have. Because any lead generation campaign, be it through social media, pay-per-click (PPC), print ads, or even email marketing, has to lead SOMEWHERE. And … Read more

Educational Marketing For Solar Energy – The Complete Solar Marketing Guide

Educational Marketing For Solar Energy – The Complete Solar Marketing Guide

The Complete Solar Marketing Strategy Guide: Use Educational Marketing To Save 1000’s of Hours, Generate Hot Solar Leads, Nurture Long-Term Relationships With Clients And Position Your Solar Company As A Renewable Energy Industry Authority. How do you build relationships and educate your clients for sales? Does your solar energy marketing strategy address this point? We’re curious … Read more

How To Educate Homeowners About Renewable Resources

How To Educate Homeowners About Renewable Resources

Renewable energy is an investment, not a consumer good – and people need to be educated through a process. Educating homeowners about renewable resources is the first step towards making sales in this growing, but increasing competitive industry. Like any investment, there are some key metrics which people use to help them determine the value … Read more

The 3-Step Blueprint For Educational Marketing

The 3-Step Blueprint For Educational Marketing

When it comes to the solar industry, I have a confession. I am not an expert in solar energy. I actually know very little about the technical sides of the business. Residential owners wouldn’t want me installing their home solar system… So what is my role?   Solar Marketing Strategist I do creative education and I understand people – … Read more